MIRACELLE

Built the entire brand, from business plan to packaging, website and digital launch

From the very first product concept and business plan, we have successfully built this brand from (well below) the ground… up!

With exhaustive research, we discovered that Dead Sea minerals enhance our natural and organic massage therapy products with superior healing properties, so we created an entire line of lotions and oils with these nourishing and rejuvenative benefits.

In addition to product innovations, we carefully crafted the brand and designed all labels, packaging, POP, collateral and merchandising materials including POP. We built the sales team and the launched Miracelle.com Web site. Today, we manage and host the site and oversee all production and fulfillment.

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Business planning, corporate ID, product packaging, Web development, PR, online & space advertising...